This design fits the clients criteria of modern, boutique and artsy. We have used a simple san serif font that is modern. There is an abstract stethoscope that ties in with the industry. The colours used were Green, which has strong emotional correspondence with safety. Green suggests stability and endurance. The grey is used to compliment the green colour and in doing so suggest a strong bold and innovative company.
For the website we have used WordPress, so that the client can update the site as needed, very simple to use and a fully responsive website that allows it to be viewed on all devices.